SoMAD

As part of our Corporate Social Responsibility (CSR) efforts, a group of students from the APIIT School of Media, Arts and Design (SoMAD) contributed in the Subang Jaya City Council (Majlis Perbandaran Subang Jaya – MPSJ) efforts to beautify the walls at the food truck area in Jalan Kenari, Puchong.

This project was assigned to us by iM4u and has received tremendous response from the SoMAD students and lecturers, in which the mural was painted over 4 days, from Thursday, 8 September to Sunday, 11 September. Apart from contributing to a good cause, the students also gained the opportunity to apply the artistic skills learnt in their classes.

The lecturers in SoMAD has coordinated and planned for this initiative to take place, good job and well done to Wong Chee Meng, Christine Lim, Debbie Liew, Fitri Anas Muhiddin and Siew Yen for making this happen! We look forward to seeing more participation in upcoming CSR projects like these.

Click here to view directions to the mural painting:  https://goo.gl/maps/ioHC9MHANvT2 

We are glad to share that our FIRST EVER Media, Arts and Design Festival (MADFest) was a great success! 

The festival, organised by the APIIT School of Media, Arts & Design (SoMAD), spanned from Wednesday, 27th January to Saturday, 30th January 2016. A series of activities and events were laid out by the dedicated team of organisers, which included industrial talks, workshops, artwork displays, game competitions and more. These activities also saw participation from the public and secondary school students; 7 Secondary 4 students from the Asia Pacific Smart School (APSS) participated in the Monster Sculpting workshop as well.

The activities held were aimed to spread awareness about APIIT SoMAD programmes and to create a platform for students to express their creativity. It was also seen as the ‘report card day’ for our first batch of SoMAD students, as they exhibited their artworks they did in their classes throughout the year. A handful of impressive masterpieces were exhibited -  some even got purchase offers from visitors who were interested to bring them home!

Besides the games tournament and the cosplay competition which created a lot of buzz among the students community, the doodling and sculpting workshops also received overwhelming response from the students; all sessions were a full-house. Other than a memorable hands-on experience, participants of the workshop also brought home their artworks of the day – a clay sculpture or a button badge with their doodles on. Apart from that, industry experts from ESports Malaysia, MDEC and Tau Films also shared their working experiences in the design field, in which students were able to gain insights and learn about their future career pathway. 

Looking forward to see more great events like this in the future! Thumbs up to the MADFest committee and the students who participated to make this event a wonderful one. For the complete photo gallery, visit: http://tinyurl.com/hsd29lr